Visual Designer
Märkä
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Creative Assets
BRAND IDENTITY / UI DESIGN / PRINT
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Tools
ADOBE CREATIVE SUITE / FIGMA
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Team
VISUAL DESIGNER / COPYWRITER / WEB DEVELOPER
BRANDING & IDENTITY
Creating a visual brand identity for Märkä involves using a fresh, pure, and rejuvenating aesthetic to reflect its focus on hydrating and moisturizing products.
A cool color palette of blues, aquamarines, and whites along with water-inspired graphics and clean typography, effectively conveys the brand's essence. Consistent use of these elements across all platforms ensures a cohesive and recognizable identity that appeals to customers seeking moisturizing skincare solutions.
UI Design
Developed an intuitive, interactive, and visually refreshing interface that emphasizes hydration and purity through cool blue and white tones, fluid graphics, and clean, modern typography.
Developed elegant, water-themed catalogs and shopping bags that utilize cool blue tones, fluid graphics, and minimalist typography to reflect the brand's focus on hydration and purity.
